Social Media Marketing

GROWING YOUR LAW FIRM’S BRAND AWARENESS AND LOYALTY

When you have a social media presence, it makes it easier for potential clients to locate and connect with your law firm. It also allows you to release information that will be picked up and passed on by many users, which expands your communication way beyond just having a website or a blog.

Posting consistent information related to a specific type of legal practice on social media, will over time, make you an authority in the eyes of social media subscribers and search engines. The most important social networks for lawyers are Facebook, Twitter, Google+, YouTube, and LinkedIn.

We will do an analysis of your law firm’s current status on social media and devise a customized plan specific to your business needs. Once we have this analysis report,  we will brainstorm with you to create a custom social media strategy to define specific social media goals for your law practice.

To do this we need to address the follow questions:

  • What goals do you hope to accomplish utilizing social media?
  • Who is your target audience?
  • How does your target audience use social media?
  • What message will you send to this target audience?
  • What will you do to get them excited and want to engage with you?

It is important to create the social media accounts correctly and link them to your website. Relevant fresh content must be updated on a consistent basis. Managing multiple social media accounts is a formidable task for a small to medium-sized law firm. We have experts who are experienced in managing your social media sites, promoting them, getting new followers, and updating fresh content.

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